Moasure case study
Petty’s Irrigation Cut Yard Measuring Time by 87.5% using Moasure
Take a look at how Petty's transformed their workflow with Moasure
Related Industries:
Irrigation
Landscaping
Tyler, Texas
TBC Employees
Tracy Smith
Sales & Design
Tracy Smith
Sales & Design
Tyler, Texas
TBC Employees
Moasure’s impact at a glance:
Time
savings:
87.5%
Favourite feature:
Trace Line
Moasure user since:
2023
About Petty's
Petty’s Irrigation & Landscape has been serving East Texas for more than 70 years – but since using Moasure, the team has completely transformed the way yards are measured. What once took two people a whole hour to capture can now be done by one person in just 15 minutes, producing a complete digital blueprint with accurate measurements in real time, including curves, slopes, areas, and even volumes.
For Tracy and Chris, traditional measuring tools were slow, cumbersome, and prone to error. Every project involved complex layouts, irregular terrain, and tight deadlines, challenges that have now been remedied with the adoption of Moasure’s unique motion-based technology.
The Challenge
Old Methods Wasted Time and People Power
Before discovering Moasure, yard measurement involved multiple steps: measuring by wheel, hand-writing notes, sketching the yard, taking photos, and sending them back to the office. It was a labor-intensive process to say the least. Witnessing Moasure in action changed that in an instant, and Tracy knew he needed to try out the new technology for himself.
“I actually found Moasure through a concrete contractor that I met on a job. I was measuring with a wheel the old-fashioned way, and he was running around with Moasure measuring for concrete. He was done in about five minutes. It took me an hour,” Tracy explains.
Accuracy was a constant struggle for Tracy before finding Moasure too, especially when it came to capturing curves and irregular shapes, then attempting to manually calculate areas with non-linear perimeters, using heavily rounded figures.
“Accuracy. Curved, curved edges… before, you had to guess with curves and irregular terrain. With Moasure, I don’t,” he says.
The old measuring process for bids required two people on most jobs, making planning, material ordering, and pricing inefficient, and wasteful. It was only the chosen process as there wasn’t a suitable alternative – or so Tracy thought.
“It’s not just a tool. It changes the way we work, saves time, reduces waste, and makes our job easier every single day.”
The Solution
One Device, One Person, Instant Digital Diagrams
Moasure’s patented technology allows Tracy or Chris to measure a yard entirely on their own instead of it taking up both of their time, simply walking the space while their pocket-sized device records every measurement, as the app draws a dimensioned diagram in real time.
“It’s a digital way of mapping a yard… I’m able to measure any size shape yard and get a soft copy blueprint. Once I’m done, I can print it and have a copy of the work,” Chris explains.
Moasure’s multiple export options make transporting that digital map to colleagues and clients effortless, with just a few taps in the app required to create a polished PDF, export a CSV file, or send measurement data straight to CAD software for further design development.
Ease of use is key: the team walks the yard, sets the device down every six to eight seconds to capture a point, and the measurements are automatically recorded.
“You just walk and it’s done all of that for you. It’s mapped out the whole space, it’s drawn it, with all the numbers as well,” Tracy says. “It’s not magic, it’s not make-believe, it’s not the future. It’s here and now.”
Further useful information can be added to each measurement data point captured by the Moasure device, with the option to add labels during and after measuring, which can also be included on exports. Tracy and Chris can mark points of interest, such as sprinklers, making the next stage of the process even easier.
“The thing that could have bit us so hard, was if we got our quantities wrong. It would be about $60,000 of material... So having the Moasure to be able to double check, definitely good for that.”
The Result
Measuring is 87.5% Faster with Moasure
Measuring a yard used to take an hour each time, and often required two people. Now, with Moasure, one person can capture the same data in just 15 minutes – an 87.5% reduction in time.
“It saves me time. I can see more places, I can measure more places faster,” Chris explains. “One man, one device, one chaotic job site, but a landscape mapped in the palm of your hand in seconds.”
This efficiency has a direct financial impact. Accurate measurements mean materials and chemicals are ordered correctly the first time, reducing waste and unnecessary trips, be it to collect additional materials, or to restock surplus. That’s time, gas, and actual dollars saved.
“The lack of leftover material is significant,” Tracy notes. “We don’t have to bring products back. It’s nice to get it right the first time.”
Accuracy also eliminates guesswork. Every measurement is accurate, giving the team confidence in planning, procurement, and pricing. This transparency also helps to build trust while bidding for jobs, and enables quotes to be even more competitive.
Offering Clients Instant Visualization
Moasure’s technology is a conversation starter with clients, who are often interested in what Tracy and Chris are doing. Once the measurement diagram is complete, the Petty’s team like to show it to their customers onsite, as watching a yard appear digitally in real time gives them a visual understanding like never before.
“They always question what it is at first,” Tracy says. “I tell them, give me a few minutes and I’ll show them your yard.”
“Everyone thinks it’s the coolest thing they’ve ever seen,” adds Chris.
Having that complete digital measurement diagram straightaway means that the team is ready with a PDF for pricing, planning, or record-keeping before they’ve even left the site. No more hand-drawn sketches or scribbled notes to pass around and make sense of, adding to the never-ending to-do list, and pushing many jobs onto the admin pile.
Favorite Features and Future Potential
Tracy and Chris rely heavily on the Trace Line path type and Edit Background features, which allow them to follow curves and irregular shapes accurately and easily. Beyond these tools, they value how Moasure simplifies every measurement, reduces errors, and makes planning faster and more precise.
“Nothing in landscape is straight – Moasure follows every curve,” Chris emphasizes.
By capturing accurate curves, slopes, and areas in real time, it removes guesswork and lets them focus on the work that really matters, delivering high-quality results for clients efficiently and confidently.
Tracy sums up their experience:
“It’s efficient, awesome, and easy. New technology is always fun. Somebody’s out there looking at this and thinks it’s a gimmick? It’s not. It works. Get one.”
The Verdict
For Petty’s Irrigation, Moasure has revolutionized yard measurement. From cutting measuring time by 87.5%, and reducing the bidding team from two people to one, all the way to eliminating guesswork, minimizing material waste, and impressing clients, it’s more than a tool – it’s a game-changing workflow solution for Tracy and Chris.
“Imagine walking a whole job site and instantly having a digital blueprint in the palm of your hand. That’s not magic, that’s Moasure,” Chris concludes.
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